Wattpad is a site for perusing and releasing unique literature and linking with fellow authors and userbase. Its most favored categorys are romance, teen literature, and fan literature.
## The mission and mission
Wattpad’s mission is to amuse and link the globe through narratives. A premier worldwide webnovel site, Wattpad has liberated storytelling for a new cohort of varied Gen Z authors and their enthusiasts.
## History and Founding
Wattpad was created in 2006 as the result of a partnership between Allen Lau and Ivan Yuen. The organization is located in Toronto, Ontario.
## Growth and User Base
As of September 2023, Wattpad has a worldwide userbase of more than 90 million members, the bulk of whom are junior females. Currently, Wattpad has more than 90 million members who collectively spend 15 billion minutes each month using Wattpad. There are exceeding 665 million story uploads in aggregate.
According to a June 2009 Wattpad press release, the applicationlication had been downloaded exceeding 5 million times.
## investment and purchase
As of January 2018, Wattpad had obtained nearly $117.8M in investment from backers. In January 2021, Wattpad declared that it would be purchased by Naver Corporation in a $600 million cash-and-stock transaction. Together with Naver’s other site, WEBTOON.com, the purchase of Wattpad has expanded the organization’s worldwide scope to 166 million people globewide.
## The site Today
Wattpad is part of WEBTOON Amusement’s IP & Creator Ecosystem, where applicationroximately 160 million per month engaged members find amazing narratives in numerous mediums. The organization is proudly located in Toronto, Canada.
## Expanding the Ecosystem
In January 2019, Wattpad introduced its own releasing dimission, Wattpad Books, to streamline releasing for authors. In February 2015, Wattpad introduced a second independent application called After Dark. The application concentrates on the romance category and is designed for mature userbase. In February 2017, Wattpad introduced a chat narratives application called Tap, which provides narratives in the form of text messages as if perusing a personal dialogue on someone else’s device.
## Success narratives
Wattpad is powering successes on displays with numerous narratives including My Life With the Walter Boys, The Kissing Booth, and After all emerging on the site. Wattpad author, Ariana Godoy, is chosen as one of Variety’s Top Storytellers to Watch in 2025.
## Community and Culture
Pop culture and fandom expert Allegra Rosenberg emphasizes Wattpad as a go-to hub for enthusiasts to link exceeding mutual interests, and up-and-coming authors seeking to find new userbases for their unique narratives.
References
1. Wattpad Press Page. (2025). Retrieved from https://www.wattpad.com/press
2. Wikipedia. (2025). Wattpad. Retrieved from https://en.wikipedia.org/wiki/Wattpad